Roles

Sole UI/UX designer, brand designer

Roles

Sole UI/UX designer, brand designer

Roles

Sole UI/UX designer, brand designer

Tools

Adobe XD, Notion, Adobe Illustration, Notion

Tools

Adobe XD, Notion, Adobe Illustration, Notion

Tools

Adobe XD, Notion, Adobe Illustration, Notion

Project type

End-to-end app, branding

Project type

End-to-end app, branding

Project type

End-to-end app, branding

Time

12 weeks, 2023

Time

12 weeks, 2023

Time

12 weeks, 2023

Wellnook is a social media platform dedicated to health and well-being, with insights from professionals.

Note: This project is for academic purposes only. It requires creating a social media platform for people aged 30-40, with at least six core functions: sign up/log in, browsing, uploading, creating, sharing, and saving.

Note: This project is for academic purposes only. It requires creating a social media platform for people aged 30-40, with at least six core functions: sign up/log in, browsing, uploading, creating, sharing, and saving.

Note: This project is for academic purposes only. It requires creating a social media platform for people aged 30-40, with at least six core functions: sign up/log in, browsing, uploading, creating, sharing, and saving.

THE PROBLEM

People aged 30-40 are more likely to face health issues as they get older, making it important for them to stay informed about their well-being.

However, many struggle to keep up with health information due to their busy lives. The large amount of online information can be confusing and hard to trust.

THE PROCESS

Stage 1: Research

  • Conduct interviews with 6 target users to define the problem.

  • Create 4 personas and 8 scenarios for 4 different devices.

  • Develop app taxonomy and identify design goals.

Stage 2: Paper prototype

  • Create paper prototypes for functions identified, exploring 3 different concepts.

  • Conduct read-aloud usability testing to determine the most successful concept.

Stage 2: Paper prototype

Stage 3: Branding & hi-fi prototype

  • Design app branding, wireframes, and high-fidelity prototypes (for desktop and mobile).

  • Perform final user testing, including time measurement and difficulty rating feedback.

Stage 3: Branding & hi-fi prototype

FINAL DESIGN

FINAL DESIGN

Sign up / Log in

Browsing

Uploading/creating

Sharing

Sign up/Log in

Browsing

Uploading/Creating

Sharing

INTERESTED?

For more details, check out the full case study or my final report.

THANK YOU

FINAL DESIGN

Sign up / Log in

Browsing

Uploading/creating

Sharing

I respectfully acknowledge the Wurundjeri People of the Kulin Nation, who are the Traditional Owners of the land on which I live and work.

I pay my respects to their Elders past, present, and emerging, and honor their connection to this land, its history, and its culture.

NAVIGATION
LET'S CONNECT :)

Made with Framer by Stacey Le © 2024

NAVIGATION
LET'S CONNECT :)

I respectfully acknowledge the Wurundjeri People of the Kulin Nation, who are the Traditional Owners of the land on which I live and work.

I pay my respects to their Elders past, present, and emerging, and honor their connection to this land, its history, and its culture.

Made with Framer by Stacey Le © 2024

I respectfully acknowledge the Wurundjeri People of the Kulin Nation, who are the Traditional Owners of the land on which I live and work.

I pay my respects to their Elders past, present, and emerging, and honor their connection to this land, its history, and its culture.

NAVIGATION
LET'S CONNECT :)

Made with Framer by Stacey Le © 2024